Do good work and lead with positivity.
After over a decade of successfully building and managing brands in the commercial space, I asked myself one day “Is that all there is to creative work?… Is that all there is?” (Insert Peggy Lee song). The Queenly Kind was born with the mission to inspire kindness towards others, through random acts of kindness composed by clean and functional shapes, wrapped in bold colors.
The Queenly Kind at the SDMA
I was selected to participate in the 2024 WDC San Diego Design Week, Projecting Futures. Developed in partnership with local designers from San Diego and Tijuana, projected onto the façade of the San Diego Museum of Art in Balboa Park. I never imagined having the honor of spreading visual messages of love at one of the most iconic buildings in San Diego.
Latest Work




